Fractional COO & Operations Partner

For brand leaders who are great at everything… except operations.

Your brand deserves to thrive. Your customers deserve consistency. Your operations should deliver both.

Retro cartoon shipping box character holding a flower, Mascot for Best Buds a fractional COO operations support for founder-led ecommerce  and DTC brands.

The brand is real, the community is loyal, and the growth is proof that you got the hard part right.

But scaling into new channels, new markets, and new complexity requires a different kind of infrastructure.

At a certain point, the gap between your vision and your operations isn't just inefficient, it's the thing standing between you and the next level.

You don't need to figure out operations. You need someone who already has.

You didn’t get here by accident

Hello, I’m Alexia

I am a Fractional COO and the person your operations have been waiting for.

I've spent 15 years in retail, e-commerce, and DTC, wearing every hat as the operator drowning in complexity, the implementation specialist fixing broken processes, and the economic buyer building the business cases that prove ROI.

I know what breaks, what scales, and what's actually worth the investment. So, when I come into your business, I'm not learning on your dime, I’m building.

Simplified operations. Empowered teams. Customers who keep coming back.

Photo, Alexia with her dog

Here’s how we work together

01 — Process Design & Team Enablement

You're ready to delegate. The system to delegate into doesn't exist yet.

Set clear expectations, build problem-solving capability, establish SOPs, and empower your team to delight customers.

Autonomy. That's the win.

02 — Supply Chain & Logistics

Your goods are late. Your sales window is live. Customers are buying elsewhere.

Get product in-house on time, freight rates locked, and delays mitigated before they cost you.

On-time delivery. Margin protected.

03 — Technology Stack & Systems

You've invested in the tools. But are they actually earning their keep?

Audit what you have, cut what's redundant, build automation around what drives profit.

75% tech spend cut. First 90 days.

04 — Wholesale & Dropship Operations

Not every wholesale or dropship opp is worth saying yes to. SRSLY.

Build the framework that identifies the right partners, protects your margins, and makes every account worthwhile.

The right partners. The right margins. Built to scale.

05 — Returns & Reverse Logistics

A 30% return rate isn't a customer problem. It's a biz problem.

Every return is a CX strike, a margin hit, and an environmental cost. The data tells you why, and how to fix it.

Return rate dropped 50%.

06 — Short & Long Term Strategies

The current market is a plot twist that never resolves.

Build agile systems with no single points of failure. Mitigate vendor lock-ins. Avoid key person dependencies.

Built to bend. Never to break.

Partnerships

The brand logo for Baloo Living, a home textiles brand offering premium weighted blankets and bedding.
The brand logo for Trandlands, a fashion brand offering premium forever pieces for women.
The brand logo for Alice Riot, a lifestyle brand elevating women artists.
The brand logo for Tribe Tokes, a cannabis brand focused on clean quality ingredients.

We might be a perfect match

Have you been in business for at least two years and have proven product-market fit?

Do you have a team, even a super small one, that needs structure and leadership?

Are you generating revenue, or have funding, and are ready to invest in the operations that protect and grow it?

Do you care deeply about how you do business and the impact you have on the world?

👇🏽 Still nodding? Let’s talk.👇🏽

For founders in need of clarity

Ready to get clear before you go all in? We map your operations, identify the gaps, and build the roadmap that tells you exactly what to fix and in what order.

For founders ready to delegate

You know what you need and you're ready to hand it off. We embed in your business, align the systems, lead the execution, and train your team to own it.

Let’s connect