fractional COO & customer experience strategist for premium DTC brands and fashion businesses
Confused about trade codes? Learn the critical differences between 6-digit HS codes (global) and 10-digit HTS codes (US-specific) to avoid customs delays, fines, and overpaying on duties. Simple breakdown with real examples.
Read MoreAre you getting messages from folks in other countries asking if you ship internationally? Great news! This guide will help you understand how to ship internationally without getting confused or making costly mistakes.
Read MoreReturns are costing your business lots of money. How to reduce online returns? There is no one best way to handle customer returns. Here are the top 3 things DTC brands and fashion businesses do wrong when calculating Return Rates and why it’s bad for business.
Read MoreIf you are feeling uncertain about offering free returns in your business, or even, perhaps, are seeing that free returns are getting out of control and really taking a toll, read on. I want to share with you a critical returns KPI that will help you clearly define what works best for YOUR unique business model.
Read MoreIf your distribution strategy includes B2B, it is crucial to have a clear understanding of the common price point categories of the fashion industry - especially when approaching wholesale accounts or even pitching investors. Price Point Categories covered here include: Haute Couture, Designer, Bridge, Better, Contemporary, Moderate, Off-Price, Mass Market
Read MoreYou want to design, develop, and source your own fashion pieces or soft goods. Part of that journey involves approaching manufacturers and factories to see if they are a good fit not only for your product but also for your core values as a brand.
I always tell my clients, “Quality products start with quality relationships.”
To land those quality relationships, you need to do some legwork upfront and ask the right questions.
I made a list of such questions to make this part of your brand venture a little bit easier :)
Read MoreAs a creative entrepreneur, you are a visionary. It's likely you may think and problem-solve visually as well.
If you find that deadlines are frequently catching you off guard, causing anxiety, and compromising potential opportunities, you need clear and obvious visibility of your short-term and long-term plans in one place. I find a big dry-erase 12-month wall calendar to be the perfect solution.
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