The top 3 things DTC brands do wrong when calculating Return Rates and why it’s bad for business

Returns are costing your business lots of money. How to reduce online returns? There is no one best way to handle customer returns. Here are the top 3 things DTC brands and fashion businesses do wrong when calculating Return Rates and why it’s bad for business.

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Are “Free Returns” right for your DTC business?

If you are feeling uncertain about offering free returns in your business, or even, perhaps, are seeing that free returns are getting out of control and really taking a toll, read on. I want to share with you a critical returns KPI that will help you clearly define what works best for YOUR unique business model.

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